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Ashbee & Stone
A complete rebrand of The Cast Iron Bath Company to Ashbee & Stone, supporting a broader luxury bathroom proposition across identity, digital, packaging and communications.
BRANDING
DIGITAL
ECOMMERCE
2026
Ashbee & Stone
Overview
Working as part of the wider rebrand team, I contributed to the development and rollout of the new Ashbee & Stone identity. My individual responsibility focused on the website and Meta advertising, translating the new brand into a refined digital experience while supporting the wider launch across multiple touchpoints. The website was designed to present a broader range of luxury bathroom products while balancing strong visual storytelling with clear navigation and ecommerce functionality.
Scope
Brand identity, brand guidelines, packaging and print collateral. Website design, ecommerce experience and social advertising.
Tools used
Figma, Adobe Illustrator, Premier Pro, Photoshop & InDesign
