Back
Palm Beach
Brand identity and art direction for Palm Beach Rum Liqueur, developed alongside an illustrator to create a distinctive tropical-inspired visual world.
BRAND IDENTITY
ART DIRECTION
Client : ICB Drinks
Overview
I developed the brand identity and packaging, collaborating with an illustrator who created the tropical artwork used across the visual identity.
Scope
Brand identity, packaging, art direction and creative direction.
Tools used
Adobe Illustrator, Photoshop & InDesign
